Digital marketing agencies continue to play a significant role in the success of both large and small companies. From social media posts to group emails, it is more difficult to reach your customer base if you are not working with a strong internet marketing company. Whether you are looking for marketing strategies for private schools or you are searching for a way to connect your small clothing boutique to its customer base through daily posts, the latest internet marketing strategies can help you succeed.
Local searches drive much of the traffic that businesses get. Visitors who are in town looking for somewhere to eat dinner, locals who are searching for a new place to shop for prom dresses, and concert goers who want a place to eat after the show is over are just three examples of the many times when today’s consumers turn to an internet search for the things that they need.
Consider some of these facts and figures about the digital marketing industry and the impact that it has on both small and large businesses, as well as the entire nation’s economy:
- 47% of marketers publish four or more marketing videos per month, according to a 2017 study by Animoto.
- 50% of mobile phone owners use their phone as their primary internet source, so it is essential that a business’s website easily adapts to this screen size.
- It only takes 50 milliseconds, that is 0.05 seconds, for users to form an opinion about a company’s website.
- 66% of marketers cited Facebook as the most important social platform, according to the Social Media Marketing Industry Report.
- Google updates its algorithm an estimated 500 to 600 times a year, so it is important to work with a search engine optimization company that keeps your company name at the top of every search.
- 94% of people indicated that web design is the reason they mistrusted or rejected a website.
Whether you are looking for a company to help you update your company website or you are in need of a marketing agency to help you create substantial amounts of organic content, money spent on digital marketing is often a good investment.