December 2016 2
Were you aware that 83% of consumers state they haven’t had a positive experience with social media marketing? In fact, they have reported having bad experiences with this form of marketing. While the reasons for this will vary, there are a few that may be obvious ones:
- Boring or ineffective display ads
- No designated social media team
- No budget allocated
- No clear plan or strategy
A recent survey showed that 50% of companies that utilized digital marketing lacked a coherent strategy or plan. In the same way that other marketing platforms need to be strategized, so, too, does social media.
In 2012, for example, 67% of the companies polled indicated that they had a dedicated social media team to handle this facet of their business. In 2015, however, 78% of the c (more…)
Have you ever considered the importance of your human resources department? Perhaps you do all of the human resource tasks on your own. Maybe you simply hired a human resource professional because you were told that you needed one. It is even possible that you hired your HR consultants because you simply did not want to deal with your employee?s complaints and concerns. Your human resource professional or department may do more than you even realize. They are actually a crucial part of any businesses success. For this reason, it is important to take great care and consideration into the human resource staffing process.
They hire your staff (more…)
New Gaming Consoles
There is no question that computers and the Internet have become a fact of life for most Americans, and this software and hardware can be used for either leisure, personal communication, or for business, and it is increasingly the standard for businesses to not only have their own website, but also social media accounts for [...]
As executive HR search firms and HR recruiters can all attest, employee retention rates have been hugely problematic in recent years, with worrying numbers surrounding them seen in all aspects of employment, in all different industries, and in all different places of work. Many executive HR search firms and Human Resources recruiters have found themselves [...]
Technology is prevalent in societies around the world. From the United States, to the United Kingdom, to Australia, it seems as if everyone is consumed with technology. This technology obsession aids in the purchase of cellular devices with 395 iPhones being sold every minute. In fact, 8.1% of smartphone sales in the United States were [...]