As a culture we have grown increasingly dependent on the internet. Where people used to make a call or a trip to find out information, today it?s all at our fingertips. And that?s especially true when it comes to commerce. The holidays are upon us and you want to make sure that you make the most of the busiest time of the year. That?s where a local SEO consultant with affordable SEO services for small business can help.
When people use the internet, 93% of all experiences begin with the use of a search engine, and Google owns the majority share, 65% to 70%, of the search engine market. The majority of people using search engines ignore paid ads, focusing instead on organic results. And three quarters of people using search engines never even scroll past the first page of results produced by their query.
Local SEO strategies will help you drive traffic to your site. Rated as the most effective tactic for generating leads, 34% of marketers call SEO ?very effective.? And almost all marketers (92%) agree that content creation is “somewhat” to “very” effective in SEO marketing. In fact, more than three quarters of marketers who use strategic SEO campaigns use content creation as a main part of those campaigns. Daily, there are 27 million pieces of content shared online. A local SEO consultant should work closely with your businesses, creating compelling digital content that will help you to stand out.
In an average week in the U.S. there are 645 million page views online of local business? pages; a good local SEO consultant knows how to capitalize on that to your advantage. Studies done by Pew Internet show that almost 60% of the population have looked up a product or service on the internet before purchasing, and local mobile ad expenditures are expected to grow from $800 million to $18 billion by the end of 2016. A local SEO consultant knows where your money is best spent to draw customers to your site, resulting in more sales for you, because over 50% of consumers are more likely to purchase from a mobile optimized site.
So don?t wait until after the holiday rush to wish you had done more to capitalize on the time of year. Meet with a local SEO consultant today and make your Christmas wishes come true.