December 2014 6
Advertising these days doesn’t just mean throwing up some signs outside of your business and taking an ad out in the paper. As with everything else, advertising has moved online, and though there are a number of different parts of doing it, one of the most important is search engine optimization. Here is what you need to know about what SEO is, how to increase visibility with SEO, and how to know if you need to outsource to an SEO company.
1. What is Search Engine Optimization?
Search engine optimization, better known in the internet marketing world as SEO, is basically a set of practices that help increase a website’s ranking in search engine results. There are a number of different search engine optim (more…)
In today’s digital age, one thing businesses across the country — in fact, across the world — count on is online internet marketing for their advertising needs. Business-owners are always scrambling for the best internet marketing companies to handle their marketing projects. One common internet marketing strategy web designers use is focusing on search engine and email advertising, as they are the top two internet activities today. In fact, an outstanding 93% of internet users prefer to interact with marketing over email as opposed to social media.
It is no wonder, then, that online internet marketing companies are highly sought out. After all, who in today’s day and age doesn’t use email or some (more…)
New Year, New Trends Three Predictions of the Changes 2015 Will Bring to the World of Digital Marketing
With the new year quickly approaching it’s time for digital advertising agencies to start looking ahead to 2015. The world of digital marketing has grown significantly in just the last few years, and new online marketing tactics are being introduced at lightning speed. As we get further into the new year it is likely that new techniques will continue to be developed and that improvements will be made to current popular online promotions marketing methods. The experts at Forbes came up with a list of digital marketing trends they think will ring in the new. Some of their top trend predictions for 2015 include:
- Increase in Mobile Marketing – Mobile marketing has exploded since the rise of the smartphone. With more and more people are accessing the Internet from their (more…)
There are more than 491 telecommunications companies, including mobile phone satellite services and mobile communications towers, in the U.S. — and that number is growing. A big part of the reason is that demand comes from all different sectors. Remote sectors, such as construction sites and mountainous areas, need viable communication systems that work just as well as satellite and IT technologies in urban and suburban areas. Here are some ways mobile phone satellite services are rising to the challenge and providing for these specific groups of people.
One solution is to make the systems themselves mobile — literally. Some companies prov (more…)
New Gaming Consoles
There is no question that computers and the Internet have become a fact of life for most Americans, and this software and hardware can be used for either leisure, personal communication, or for business, and it is increasingly the standard for businesses to not only have their own website, but also social media accounts for [...]
As executive HR search firms and HR recruiters can all attest, employee retention rates have been hugely problematic in recent years, with worrying numbers surrounding them seen in all aspects of employment, in all different industries, and in all different places of work. Many executive HR search firms and Human Resources recruiters have found themselves [...]
Technology is prevalent in societies around the world. From the United States, to the United Kingdom, to Australia, it seems as if everyone is consumed with technology. This technology obsession aids in the purchase of cellular devices with 395 iPhones being sold every minute. In fact, 8.1% of smartphone sales in the United States were [...]